There’s a compact green umbrella in the passenger side door of my car. I’ve had it for more than 16 years but can’t remember the last time I used it in a rainstorm. However, it has great symbolic value for…
Media Relations
Blog Archives
Oct 14
Spelling for hire
A local retailer recently purchased a half-page newspaper ad to tout that it had full- and part-time sales “positioins” available. It was hard work getting through the ad, because the misspellings just kept coming. Sales ladies (apparently men need not…
Jul 28
5 things your public relations agency should be doing for you
Maybe all you want is to associate yourself with a big-name public relations agency, regardless of what it does for your business. Perhaps it’s enough that your PR person indulges stories about your golf game. More likely, you want to…
