Royer’s Flowers updates ‘Power of Pink’ arrangement

To continue breast cancer awareness efforts
A television

LEBANON, Pa. (Sept. 28, 2015) – Royer’s Flowers & Gifts’ fall catalog will arrive in mailboxes just as October ushers in National Breast Cancer Awareness Month.

The catalog includes a new version of Royer’s “Power of Pink” arrangement, which is offered year-round to raise money for breast cancer awareness.

The new arrangement features hydrangea and roses in a swirled glass vase and measures 12 inches high and 11 inches wide. It is priced at $56.99 and can be ordered online, over the phone or in-store.

With each arrangement sold, Royer’s earmarks $10 for breast cancer organizations. In 2015, that meant $4,000 shared equally by two nonprofits, the Lebanon-based Pennsylvania Breast Cancer Coalition and the Middletown-based Feel Your Boobies Foundation.

In the United States, approximately 40,290 women are expected to die from breast cancer in 2015, according to breastcancer.org. However, death rates have been decreasing since 1989 as a result of treatment advances, earlier detection through screening, and increased awareness.

Lebanon-based Royer’s (www.royers.com) operates 16 Royer’s stores in Berks, Cumberland, Dauphin, Lancaster, Lebanon and York counties. Sister company Stephenson’s Flowers & Gifts has one Harrisburg store.

###